The Remote Work Tribe Podcast: Melanie Balke

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In this episode of the Remote Work Tribe podcast, we chat with Melanie Balke, CEO and founder of The Email Marketers. We discuss the importance of a multi-step complex hiring process, how to train and ensure your team is set up for success when delegating, ChatGPT, how to incorporate it in email marketing workflows, and more.

Episode timestamps:

  • What does Melanie‚Äôs day-to-day look like? (0:55)
  • How to reduce the number of meetings in your calendar. (1:45)
  • The importance of delegation, mistakes, and how to do it well. (3:00)
  • How to find someone that can grow with you in the company. (6:10) 
  • The importance of training to ensure high-quality deliverables. (8:00)
  • The Email Marketers’ current hiring process. (9.40) 
  • ChatGPT and its impact on the hiring process. (11:35)   
  • Hiring interviews at The Email Marketers. (13:00)
  • Go-to-questions to find the right talent. (15.55)
  • Hiring stories. (17:00)
  • Screening out people only interested in the perks, not the work. (20:00)
  • How does the 4-day workweek look like at The Email Marketers? (22:10)
  • Measuring capacity in the age of AI. (23:30)
  • Using AI to augment The Email Marketers capacities. (26:00)
  • Surprising use cases of AI. (28:00)
  • Lightning round questions. (28:45)

We hope you enjoy it!

Links mentioned on the podcast

By Sebastian Cuervo