The Remote Work Tribe Podcast: Jesse Hanley


In this episode of the Remote Work Tribe podcast, we chat with Jesse Hanley, founder of Bento, which helps eCommerce and SaaS brands drive more sales with super-targeted, highly relevant email, SMS, and conversational marketing campaigns. In this talk we discuss how to use Discord as a customer success channel, what it takes to run asynchronous teams, and how to grow by asking others for help.


  • What is Jesse working on today? (0:35)
  • How is Bento‚Äôs team structured? (1:29)
  • Running product support on Discord? (3:49)
  • Advantages of running support and building communities on Discord? (8:10)
  • How to set up Discord as the main support channel? (11:25)
  • How to build team collaboration within Discord and the importance of Async communication? (13:05)
  • Processes to onboard new employees in an asynchronous culture? (15:45)
  • Mindset shifts from an agency to a SaaS company. (18:25)
  • The importance of openness and transparency. (22:15)
  • How to use Discord bots for tracking team performance? (23:30)
  • Strategies for prioritizing customer requests on Discord. (26:00)
  • How did he come up with the idea of Bento? (28:30)
  • Lightning round questions. (30:50)

We hope you enjoy it!

Links mentioned on the podcast

By Sebastian Cuervo